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ASA dismisses complaints about Willows advertising
The Advertising Standards Authority (ASA) has dismissed all the original complaints made against advertising materials promoting the Willows Power & Recycling Centre.
More than 16 million
people in the UK - 28%
of the population - live
within a ten mile radius
of an EfW plant
Help Fuel Norfolk's Future
You can now pledge your support for the Willows project by visiting our website www.fuelnorfolksfuture.org.uk or by phoning our freephone number 0808 261 1504
Norfolk County Council has appointed a consortium consisting of Cory Environmental Ltd and Wheelabrator Technologies Inc, as its preferred bidder to develop an Energy from Waste facility to deal with the waste left after recycling.
The consortium is looking to develop a power and recycling centre, called the Willows Power & Recycling Centre, at The Willows Business Park in Saddlebow near King's Lynn. The Willows development will help to change the way waste is managed in Norfolk. It will divert over 250,000 tonnes of waste from landfill per year as well as recovering enough energy to power around 36,000 homes. Metals and ash will also be recycled on site.